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Fueling Innovation Through Technology

Fueling Innovation

Founded in 1985, Atlas Oil, headquartered in Taylor, Michigan is the flagship brand in the Simon Group Holdings investment portfolio. Atlas, a fuel distribution and supply management company, has been a model of how SGH takes experience, knowledge, innovation and ambition to advance to new heights. It also shows why Sam Simon has reached his current status in the world of venture capital and private equity. Atlas’ story and ongoing success provides a great deal of insight into Sam’s unshakable commitment to Team leadership, cross-silo communication and relentless technological innovation.

A leader in the energy and fuel industry, Atlas leverages technology to fundamentally change the way business is done. By bringing innovative delivery solutions to a market that traditionally has been slow to evolve, Atlas has been able to provide better service and value to its customers by streamlining its own operations and helps its clients make smarter, more cost-effective decisions.

Atlas provides nationwide fuel supply and logistics services backed with personalized, local support to its customers and clients, with remote operational locations and company owned fleets located throughout the country. Its supply optimization strategies and national footprint provide unmatched access to fuel. All of this, in addition to its expansive network of strategic partners and carriers, enables Atlas to provide single source solutions for businesses anytime, anywhere.

As one of the largest fuel distributors in the country, Atlas offers single source solutions for fuel, delivering nearly 1 billion gallons annually to customers in 49 states. It has an active real estate division, and is engaged in transportation logistics and fueling including bulk, fleet, event, onsite, and oil field services.

Always Innovating Through Technology

Atlas Oil continues to innovate from downstream to mid-stream to up-stream. By leveraging geography and technology and hiring the best talent, Atlas has been in front of a big transformational change, using advanced digital tools to revolutionize fuel delivery and logistics, increasing its position as a nationwide service provider.

In partnership, SGH and Atlas are fueling Innovation through technology advancements like Fluid Automation Station (FAS), Truck-to-Office technology, cloud based inventory management and personalized customer portals and mobile apps. Its distinct business units within the company serve customers nationwide. Through the collaborative power of its leadership and management team, investments of time and capital and a crystal-clear vision, Atlas has helped SGH gain market share and grow exponentially as an organization.

To learn more about Atlas Oil, click here.

Areas of Expertise

Energy Solution
Fuel Supply
Oil Field Services
Logistics and Transportation
Real Estate
Technology Incubation